Bachelor of Science in Business Analytics
Turn Data Into Decisions. Turn Insight Into Impact.
Why Major in Business Analytics?
Every organization today—from hospitals and banks to sports teams and nonprofits—runs on data. But data alone doesn’t create value. People who know how to analyze, interpret, and communicate data do.
A major in Business Analytics prepares students to bridge the gap between raw data and smart decision-making. This degree is ideal for students who enjoy problem-solving, critical thinking, and using technology to answer real business questions.
Students in Business Analytics learn how to:
- Analyze large data sets to identify trends and opportunities
- Use data to support strategic business decisions
- Translate complex information into clear, actionable insights
- Combine business knowledge with analytical and technical skills
- Communicate findings effectively to managers and executives
Unlike degrees that focus only on theory or only on technology, Business Analytics blends business, data, and strategy, making graduates highly adaptable and in demand across industries.
What Makes a Degree in Business Analytics Valuable?
What Makes This Degree Valuable?
- High Demand Skills – Employers are actively seeking graduates who can work with data and turn it into business insight
- Versatile Career Paths – Business Analytics applies to finance, marketing, healthcare, operations, logistics, sports, and more
- Strong Career Growth – Analytics roles consistently rank among the fastest-growing and highest-paying business careers. The Bureau of Labor Statistics projects data scientist employment to grow 34% from 2024–2034, and operations research analysts to grow 21% over the same period—much faster than the average for all occupations.
- Future-Focused – Data-driven decision making isn't a trend—it's the new standard
Career Opportunities with a Business Analytics Degree
Graduates with a Business Analytics degree are prepared for a wide range of roles, including:
- Business Analyst – Use data to improve business processes and performance
- Data Analyst – Analyze and visualize data to uncover insights and trends
- Marketing Analyst – Evaluate customer data and campaign performance
- Financial Analyst – Support investment, budgeting, and forecasting decisions
- Operations Analyst – Improve efficiency in supply chains and operations
- Management Analyst / Consultant – Help organizations solve complex problems
- Analytics Coordinator or Specialist – Support data-driven initiatives across departments
These roles exist in nearly every industry, including:
- Healthcare
- Finance and banking
- Retail and e-commerce
- Technology
- Manufacturing and logistics
- Government and nonprofit organizations
Why Choose Faulkner University?
Our Business Analytics program offers more than technical training. At Faulkner, students develop the analytical skills employers demand alongside the communication, ethical reasoning, and critical-thinking abilities that distinguish strong leaders. Small class sizes mean students work directly with faculty who know them by name, and our College of Business places a strong emphasis on real-world application.
Faulkner University's liberal arts foundation and Christian perspective produce ambitious, well-rounded graduates, qualities employers consistently look for. Whether students go on to corporate analytics teams, consulting firms, or graduate study, they leave Faulkner prepared to lead with both competence and character.
Apply Now or Request More Information
If you are interested in pursuing a college degree in business analytics and ready to take the next step, apply to Faulkner University today. Or, if you’re curious about the program and the future it can offer you, send us an information request. We’ll gladly send you materials about Faulkner University, the business administration degree program, and the other degrees you can pursue with us.